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UK electric car charging giant Myenergi sets up in Australia

A UK-based electric car charging company wants to cash in on Australia’s growing electric car sales and strong spread of solar power.

Myenergi is using Melbourne as the home of its new Asia-Pacific subsidiary. The company sees the region, in particular Australia, as a growth market for its renewable charging products.

Australian electric car sales are small by global standards, but more electric cars were sold here in the first half of 2021 than all of 2020, according to the latest Electric Vehicle Council market report.

In September, there were 466 EVs sold excluding Tesla, accounting for a 189.4 per cent increase in sales over September 2020.

Myenergi is a company that invents, designs, and manufactures renewable energy technologies such as electric car (EV) chargers and bi-directional charging stations. It counts the world’s first wind- and solar-powered home EV charger among its creations.

The company was created in 2016 by co-founders Lee Sutton and Jordan Brompton who reportedly anticipated the future of electrification and renewable energy harnessing.

Its local subsidiary is going to be headed by Russell Shepherd, an EV advocate and expert.

Myenergi is opening this new subsidiary in the Asia-Pacific region so it can improve its reach and offer more local support for its products.

Its flagship product, the Zappi, is an AC electric car charger that can provide up to 22kW charging speeds on a three-phase connection.

The Zappi is also backed by an app allowing users to remotely monitor and control their charging sessions. It’s capable managing inputs from the grid, as well as home solar or wind setups, to make sure you’re charging in the most sustainable (and affordable) way.

It was released in 2017, and was replaced by a second-generation version in 2019.

The Zappi only comes with a Type 2 socket, so it doesn’t work with EVs such as the Nissan Leaf and the Mitsubishi Outlander PHEV without an adapter.

These chargers have been on Australian shores since 2018 when the company, EVolution, began offering the Zappi home EV chargers for sale.

On the EVolution website, a 7kW version of the Zappi charger currently costs $1395.

The Zappi can be combined with solar panels or wind turbines to achieve a zero-cost charging experience, but if neither is available it’ll charge from the grid like a traditional EV charger.

Another product that Myenergi offers is a solar power diverter system called, Eddi.

This product is intended to be used at your home where it can harness the energy generated from your solar panels.

Rather than pumping excess power back into the grid, the Eddi is able to redirect the power to heating appliances such as a hot water service, heaters, underfloor heating, or a heated swimming pool.

The Eddi can also work alongside a battery storage system, like the Tesla Powerwall.

“We are extremely excited to be launching our new subsidiary in Australia,” said Jordan Brompton, co-founder and CMO of Myenergi.

“Our international expansion programme is building with impressive momentum, with subsidiaries already operational in Germany, Ireland and The Netherlands.”

Myenergi recently relocated to a purpose-built eco facility in the UK.

The company manufactures all of its products in house at this facility.

Myenergi has also completed a redesign of its product range and expects to see demand increase amid semiconductor shortages.

MORE: Australia’s Electric Car Launch Calendar

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